Strategy ownership, keyword and content direction, technical decisions and reporting for agencies and B2B teams that have executors but nobody accountable for organic growth. We work with your team, never with your clients. Fixed scope, fixed monthly fee, cancel at the end of the term.
Call: 01891716130 · or message us on WhatsApp
Businesses we have worked with in Bangladesh and abroad
Priced per month. Each package covers one brand unless the package says otherwise. Agencies running this white label under their own name pay the same rate and resell at their own margin.
Fees quoted in BDT, USD figures are indicative and settled at the invoice date rate Scope it on WhatsApp See every service on our pricing page
The operating rhythm on this page is the one used in house at Brain Station 23, where inbound pipeline grew by a multiple of 43 over the period measured. That is an in house result from an in house role, not an agency client outcome, and it is shown as proof of method rather than as a promise of your numbers.
// retainer standard vs in house track record (not a client outcome)
$ cmbd scope --show standard,in-house
▲ retainer standard · WHAT YOU GET
▲ in house at Brain Station 23 · FOUNDER, INBOUND
// note: in house result · shared as method proof, not a client outcome
What carries over is the rhythm rather than the number: one owner, a written roadmap, weekly accountability, and a monthly report that says plainly what did not work.
What the retainer owns, who it fits, how the first 90 days run, what is never promised, and how it compares with hiring.
Most agencies already have writers, link builders and a developer. What goes missing is the person who decides what those people work on this month and answers for the result. That is the role this retainer fills, and it is the whole reason a fractional SEO lead exists as a job.
The retainer is bought as scope, not as a timesheet. The monthly report lists what shipped, and work beyond the agreed scope is quoted in writing before it starts.
It is a poor fit if you want somebody to publish 30 articles a month, buy links at volume, or promise a ranking by a date. That is execution and lottery, not leadership.
Access to Search Console, Analytics and the CMS on day one. Crawl, index and content audit, keyword and topical map, competitor gap. Ends with a written roadmap and one agreed success metric.
Technical blockers cleared with your developer, existing pages consolidated or rewritten before new ones are commissioned, the first brief batch handed to your writers, link targets approved.
The first honest read of what moved. Cut what did not work, extend what did, and hand over the next 90 day roadmap. The month 3 report is the one to judge the retainer on.
Three ways to put SEO ownership on your team, and the honest trade in each one.
Direction, roadmap and accountability from month one, sized to 10 to 34 hours a month. Starts inside a week and ends at the term boundary. Your team keeps the execution and the knowledge.
Costs meaningfully more once salary, bonus, equipment and management time are counted, and the search alone runs 2 to 3 months. Worth it when the volume of work genuinely fills a seat.
Adds hands, not direction. Somebody still has to decide what the team works on this month and answer for the result, which is why a retainer sits above a junior hire rather than competing with one.
If you want a read and a plan rather than an owner, a paid SEO consultation answers that in a single session, with no retainer to sign.
Start with a scoping call of about thirty minutes. Bring the site, the current team and what you are actually trying to move. You leave with a package recommendation and a rough first 90 days, whether or not you sign. If the honest answer is that you do not need a lead yet, that is what you will hear.
If the plan matters more than the ownership right now, the Audit and Roadmap Sprint is the no commitment way in, and its fee counts in full toward your first month if you move to a retainer inside 30 days. You can also browse every service on the services page.
The questions agencies and B2B teams ask before they put a fractional SEO lead on the team.
A senior SEO strategist who owns the direction of your organic programme on a part time retainer instead of joining as a full time hire. You get the decision making and the accountability, sized to the hours you actually need, and your own team keeps doing the execution.
The same role under a different title. A head of SEO sets direction, owns the roadmap and answers for the result. Fractional means you buy that ownership for a set number of hours a month instead of a salaried seat.
The Fractional SEO Lead package is BDT 1,25,000 per month, approx USD 1,040, for approx 20 hours of work with a 3 month minimum. Lighter and deeper tiers run from BDT 70,000 to BDT 2,00,000 per month depending on scope. See the packages above.
A senior in house SEO lead costs meaningfully more than these packages once salary, bonus, equipment, management time and hiring time are counted, and the search alone runs 2 to 3 months. A retainer starts inside a week and ends at the term boundary. If you want one session of direction rather than an owner, book an SEO consultation instead.
A junior hire adds hands, not direction. You still have nobody deciding what the team works on this month and answering for the result. The retainer sits above a junior hire rather than competing with one: your fractional lead sets the roadmap and checks the work, and the junior executes it.
Yes. The white label boundary, never joining your client calls, applies to every package. Your team fronts everything and gets the report and talking points a day before the call. The client ready report formatted for your team to present as its own is part of Fractional Lead and Embedded. The Advisory report is written for your internal use.
They are not, and the fee is not hourly. The monthly report lists every deliverable that shipped and what is queued next. The hours on each package describe the size of the scope, not a timesheet you are billed against.
Direction and technical decisions are ours. Writing at volume, link outreach and development are executed by your team, or by a specialist team introduced for the job, so you are never paying a lead rate for production work.
No. Client calls, pitches and reviews are run by your team. You get the report, the numbers and the talking points a day before the call, plus a 20 minute prep session when the account is complex. That keeps the engagement white label and keeps the client relationship yours.
Search Console, an analytics property, CMS access at editor level or above, and a named developer contact. Without those the first 21 days slip.
Availability is capped at three active retainers, so the committed hours stay real. When the calendar is full, new work gets a start date rather than a waitlist that never moves.
Yes. Advisory to Fractional Lead at any month boundary, with the difference prorated. Moving down is done at the end of the minimum term.
Stop. Minimum term is 3 months on Advisory and Fractional Lead, and 6 months on Embedded SEO Director, so both sides have a clean and honest exit at the review point.
Share the site, who is already executing and the number you want to move. We reply with the package that fits and a time for a scoping call.
Retainers start at BDT 70,000 per month, white label, with your team fronting every client call. Message us now for a scoping call, or request a free analysis first.